Kayak in PNPC
Ecotourism activity in Port Cros National Park © M. Lang
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The DestiMED project

DestiMED is a project funded by the Interreg MED Programme and aims at building the pre-conditions for a Mediterranean destination management organization (DMO) that will harmonize quality standards and tools to monitor compliance and to propose attractive ecotourism offers promoted through a lasting brand.

More specifically, the project will further develop and test ecotourism standards, offers and monitoring tools in 13 protected areas around the basin - forming the quality scheme of a future DMO. It will build on results of the MEET (Mediterranean Ecotourism Experience) project, where different planning and marketing approached were created and tested. These results will be enriched through the use of a monitoring tool.

Expected results

- Mediterranean Ecotourism Destinations Standards: Creating a "quality" framework at interregional level (Mediterranean ecotourism sustainability standard and monitoring)

- Monitoring system to assess the level of sustainability of tourism offer at Park level: enhancing the reasonable use of resources (local destinations sustainability checks and trainings)

- DestiMED Ecotourism products: supporting stakeholder's integration (local clusters and regional representation) through an integrated, transversal and territorially based cooperation approach.

- Guidelines for the establishment of eco-tourism management plans for Mediterranean Protected Areas: prepare the framework of the forthcoming governance system (DMO) for Mediterranean Ecotourism in Protected Areas


  • Lazio Region - Italy (project coordinator)
  • MedPAN - France
  • WWF Adria - Croatia
  • WWF Mediterranean - Italy
  • UICN Mediterranean - Spain
  • Association for Protection and Preservation of Natural Environment - Albania
  • Federparchi - Italy

Actions Pilotes

MedPAN is responsible of coordinating Pilot Actions implementation in Marine and/or Coastal Protected Areas in France.

A call for interest for the implementation of ecotourism pilot actions was launched on February 21.
The call is now closed. The official selection will be announced soon.

At a glance

  • Duration: November 2016 – April 2019
  • Funding programme: Interreg Mediterranean
  • Budget: 2,500,000 €
  • Lead partner: Lazio Region
  • Partners: MedPAN, WWF Adria, WWF MedPO, IUCN Med, PPNEA, Federparchi
  • Countries involved: France, Croatia, Greece, Spain, Albania, Italy
  • Goal: DestiMED aims at building the pre-conditions for a Mediterranean destination management organization (DMO)